Helan genova
Acidifying Cream Shampoo
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The innovative formula, without foam , of this Re-acidifying Shampoo-Cream , without SLS, SLES and colorants , it is particularly delicate so as not to impoverish or lift the scales that cover the cuticle, promoting the "discharge" of the dye during washing.
The insertion of a complex of Bamboo protein-derived lipopeptides they exploit its natural strength, forming a neo-cuticle on the hair that self-assembles and offers effective protection from "aggressive styling treatments" while the extract of Pomegranate with protective and antioxidant properties, a derivative from gluconamide and sweet almond proteins , revitalizing, capture and retain the color inside the hair fiber. In addition, Linseed oil smoothes and softens the hair from roots to ends leaving it soft, shiny and silky. The extract of Grapefruit , naturally acidic, helps eliminate alkaline residues from aggressive products such as bleaching, dyeing and perms: it smoothes and closes the cuticle scales which can then reflect light more intensely and uniformly.
